5 ways you can help protect your little one’s skin

Protect your baby’s skin with love
As a parent, keeping your baby safe, comfortable, and happy is the number one priority, and incorporating the right products to nurture their delicate skin helps ensure they stay protected, healthy, and irritation-free from day one.
Newborn skin is often thinner and more sensitive than an adult’s making it more susceptible to inflammation and irritation, but with the right knowledge and care, you can keep your little one’s skin soft, healthy and free from discomfort all day long.
Read on to find out 5 ways you help to protect your little one’s skin.
Choose a Nappy with Skin Protection
Nappy rash is one of the most common concerns for so many parents, and by choosing the right nappy, you can make all the difference. Huggies Newborn Nappies are designed with a clinically proven* zinc-enriched layer to help protect against skin irritation, making it the perfect choice for those newborns who need gentle yet effective care. With Huggies, you can rest assured knowing that your little one’s skin is comfortable and protected.
*zinc as zinc oxide. Clinical study on adult skin as a suitable substitute for baby’s skin.

Use Gentle, Fragrance-Free Wipes
Any parent will know that baby wipes are absolutely essential, but often they contain harsh ingredients that can cause unnecessary irritation to your baby’s highly sensitive skin. By opting for hypoallergenic wipes that are free from alcohol and other potential irritants, you can ensure that you are reducing the chance of inflammation. The Huggies Thick Baby Wipes 99% Purified Water are made with 99% purified water, a splash of baby friendly essentials and no added preservatives so you can protect your baby’s delicate skin with every change.
Choose a Nappy With Great Absorbency
A wet nappy left on for too long can lead to skin irritation and increase the chance of concerns such as nappy rash developing. To keep your baby’s skin clean and dry, it is essential to use a nappy that has great absorbency. By choosing trusted products such as Huggies Newborn Nappies you can ensure your little one is free from discomfort, thanks to the DryTouch layer that instantly absorbs wetness from the skin. In case of any emergencies you can shop the Huggies range in your local supermarket nappy aisle.

Moisturise Daily
Your newborn’s skin can often lose moisture quickly, leading to dryness and irritation. So in order to maintain enough hydration to protect their skin, apply a gentle, fragrance-free baby moisturiser daily. Look for products formulated with natural ingredients such as shea butter, coconut oil, or ceramides to help lock in moisture and protect against dryness.
Dress in Soft, Breathable Fabrics
Choosing your little one’s clothing isn’t just about making them look adorable—it’s also about keeping your baby comfortable and healthy. Newborns have delicate skin that’s easily irritated by rough materials, so soft fabrics such as cotton are a gentle choice. Breathable materials will help regulate your baby’s body temperature, reducing the risk of overheating. Since babies can’t tell us when they’re uncomfortable, selecting breathable and natural fabrics such as cotton, bamboo, wool (especially merino wool) and linen that feels good against their skin and keeps them at a comfy temperature shows your love and care. It’s these thoughtful touches that help your baby feel safe, cosy, and ready for sweet dreams.
